Vindigo was chosen as one of Silicon Alley's 12 to Watch because it delivers comprehensive, local information "in a more immediate way than paper- and Web-based guides." Eligible companies are less than two years old, have less than $5 million in revenue, and have raised one or less U.S. institutional rounds of funding. Standing out from the legions of alley start-ups, Vindigo was selected for its unique product and business model, which the magazine believes points towards breakout success.